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This would be a genius move on Wal-Mart's part. A stroke of absolute brilliance.
The PR value alone is astonishing. Got a community that is resisting that shiny new Supercenter you're trying to develop? Promise them an E85 filling station. Got people busting your ass for your wages or hiring practices? Point out your valuable contribution to liberating the country from dependence of foreign oil, and helping to minimize the call for farm subsidies. Someone accusing you of using illegals or playing too much hardball with supplies? Point to those pumps, wave the flag, and carry on.
Wal-Mart May Start Pumping Ethanol, Retail Giant Owns And Operates 383 Gas Stations In U.S. - CBS News
(AP) Wal-Mart Stores Inc. may offer ethanol made from corn at its 383 U.S. gas stations, a company spokesman said Wednesday.
Wal-Mart stressed it is not ready yet to make any announcements, but corn growers said Wal-Mart's entry into a market now mainly made up of scattered independent gas stations would be a significant boost to a budding new fuel industry.
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